Alex Rogers Founder and CEO of ARRC Technology

Alex Rogers: Founder, Fighter, and Relentless CEO 

Many know Alex Rogers as the driving force behind ARRC Technology—but his story is more than just running companies. It’s about grit, survival, and building legacies that outlast obstacles. 

Back in January 1992, Alex launched ARRC Technology in Bakersfield, California with just $300 and no college degree—a bold leap that set the stage for one of the most recognized Managed Service Providers in the world (Channel Futures). What began as a small PC repair shop transformed into a multimillion-dollar MSP after Rogers pivoted from the break-fix model to managed services, even as competitors like Costco and CompUSA entered the market. 

Industry Accolades & Recognition 

That $300 gamble grew into a company consistently recognized on the national stage: 

  • Inc. 5000’s Fastest-Growing Private Companies in America – ARRC earned this distinction six times (The Org). 
  • Top 100 Global MSPs – ARRC was ranked seven times among the most elite service providers worldwide  
  • Top 501 MSPs – ARRC secured its place on Channel Futures’ global rankings, with revenues projected at $14 million during its growth peak (Channel Futures). 

Not stopping there, Rogers launched CharTec in 2009—a business accelerator to equip other MSPs with the tools, training, and sales strategies they need to thrive. CharTec itself has earned numerous awards, including: 

  • CRN Channel Chief (multiple years) (CharTec) 
  • Best Breakout Session, Best Revenue Generator, and Best in Show at IT Nation events (CharTec) 
  • Innovator of the Year from Bull’s Eye (CharTec) 
  • Recognition as an Inc. 5000 company, MSPMentor Top 100 MSP, and Business Solutions Magazine Best Channel Vendor & Product (CharTec) 

In 2013, Rogers was also named to the SMB 150 Influencers List, a prestigious recognition for the top IT channel leaders shaping the industry. 

Leadership Through Adversity 

What truly sets Alex apart isn’t just the accolades—it’s his resilience. He has survived two life-threatening aneurysms, one in 2020 and another in 2024. Most people would have slowed down. Alex came back stronger, sharper, and more determined than ever. 

That fighter’s instinct defines his leadership style: tough, direct, and always forward. Talk to anyone who’s worked with him, and they’ll tell you he doesn’t waste time. But he inspires, because when you’ve stared down life twice, you know what really matters—and you never, ever give up. 

Giving Back to Kern County 

Beyond business, Alex remains rooted in Kern County. Under his leadership, ARRC supports causes like CASA, the Boys & Girls Club, and local anti-violence initiatives. 

Through its Tech For Kids program, ARRC regularly donates computers to underserved students, giving the next generation access to technology they otherwise wouldn’t have. 

It’s a reflection of Rogers’ belief that technology should be a bridge to opportunity, not a barrier. 

ARRC has also extended this mission through partnerships with organizations like Youth for Christ, where they’ve donated computers to help students gain access to learning resources and opportunities they otherwise may not have had (Youth for Christ Donation Video). This initiative demonstrates Rogers’ commitment to ensuring technology serves as a tool for empowerment across Kern County’s youth communities. 

In addition to his business and technology outreach, Alex is also a passionate animal advocate who supports Mutts and Runts Rescue, a local nonprofit dedicated to saving and rehoming dogs in need. He is equally committed to civic engagement as a proud member of the Bakersfield Breakfast Lions Club, contributing to projects that serve the local community through leadership and philanthropy. 

Legacy 

At the end of the day, Alex Rogers isn’t just the founder of ARRC Technology and CharTec. He’s a survivor, an innovator, and a leader who turned $300 into two powerhouse companies

He’s built businesses recognized nationally, helped transform an entire industry, and continues to give back to the community that raised him. Most of all, he’s proof that true strength comes not from avoiding challenges—but from refusing to break, even when life tries twice to take you out. 

ARRC’s publication, Five Technology Saving Tips (PDF), reaffirms Alex’s role as Founder and CEO, underscoring the legacy he’s built since 1992. 

What Are the Top 5 Cybersecurity Mistakes Business Professionals Make Before Cybersecurity Awareness Month

October is almost here, and every year we see the same thing—businesses scrambling to catch up after threats have already spiked. Here’s the real question: if a breach happened tomorrow, could you prove you were ready? The cybersecurity mistakes SMBs make in September often come back to haunt them in October and beyond. But smart business owners are well aware that the weeks leading up to Cybersecurity Awareness Month are when you need to be the most prepared, not the most vulnerable.

Let’s take a look at the five biggest mistakes we see small businesses making right now, and more importantly, how you can fix them before it’s too late.

Mistake 1: Do Hackers Really Target Business Professionals?

This might be the most dangerous myth in the business world today. We can’t tell you how many times we’ve heard, “We’re just a small company. Who would want to hack us?”

Here’s the reality: hackers love small businesses precisely because you’re small. This means you’re easier for them to crack and less likely to have robust security measures in place, yet often every bit as profitable to hit. Phishing attacks and ransomware don’t care if you have 5 employees or 500. That’s why insurers are cracking down—because attackers go after businesses that think they’re “too small” to be worth hacking.

Just last month, we heard from a local accounting firm that thought their small size made them invisible to hackers. One of their employees clicked on what appeared to be an innocent client email, and within hours, their entire system was fully locked down. “We thought it was just spam,” the owner told me, “until it locked our system and started demanding $15,000.”

Mistake 2: What Happens If You Delay Cybersecurity Basics Like MFA and Patching?

Multi-factor authentication, software patching, system updates… These measures aren’t optional anymore, yet we see businesses putting off these basics week after week, month after month.

The cyber risks for SMBs during cybersecurity awareness month spike partly because attackers know that many small businesses are still running on outdated and unpatched systems. Plus, Windows 10 support ends on October 14, 2025. That’s just weeks away!

Insurers already view outdated systems as negligence, and it’s one of the fastest ways to get your claim denied.

If your system was compromised tomorrow because of an old security patch you never bothered to install, how would you explain that to your customers? Or your insurance company?

Mistake 3: How Can You Tell If Your Data Is Already on the Dark Web?

Most businesses have no idea that their credentials are already up for sale on the dark web. This is one of the most common cybersecurity mistakes for small business owners; they just assume that if they haven’t been notified, it must mean they haven’t been breached.

You wouldn’t go into Q4 without checking your books, so why would you ignore your security exposure?

Here’s what typically shows up when we run dark web scans for businesses in Bakersfield:

  • Employee passwords from past breaches
  • Email addresses linked to compromised accounts
  • Customer data that has been circulating for months
  • Login credentials for services that the business forgot it even used

The scariest part is that most of this information is just sitting there, waiting for someone to use it against you. One local business only found out their CFO’s email was on the dark web after attackers used it to launch a wire fraud scam.

Mistake 4: Why Does Employee Training Matter for Cybersecurity?

One wrong click could end up costing you thousands of dollars and months of headaches. Yet many businesses either skip employee cybersecurity training entirely, or they did it once two years ago and think they’re still covered.

Your team needs regular cyber awareness refreshers. This can take just minutes, and it can save you everything. New phishing techniques are constantly popping up, and attackers are getting smarter every day when it comes to making their emails look legitimate.

Consider this: your best employee, the one you trust the most, gets an email that looks like it’s from you asking them to update payroll information. Their job is to help, so they click. Game over. 

That single click can wipe out months of revenue, and insurers now specifically ask about your employee training records before they’ll approve coverage.

Mistake 5: Why Is an Incident Response Plan Critical for Business Professionals?

If your business got hit with a cyberattack tomorrow morning, what would you actually do?

Most businesses we talk to in Bakersfield do not have any type of incident response plan. They’re hoping nothing happens, but they have no strategy for when something does. Companies without a plan lose more time, more money, and more customer trust when incidents happen.

Having a plan doesn’t just help you respond faster; it often means the difference between staying in business and shutting down forever. Without one, insurers assume you’re unprepared—and they’ll use that to hike your premiums or deny coverage.

Don’t Make These Cybersecurity Mistakes SMBs Make Every Year

For businesses in Bakersfield, staying ahead with solid cybersecurity measures isn’t just smart; it’s essential for surviving in today’s threat environment. The good news is that most of these mistakes can be fixed, and you don’t need a huge budget or a technical degree to address them.

Start with the smartest first step: download our complimentary Cybersecurity Toolkit. Inside, you’ll get a Policy Comparison Guide, smart broker questions, and a Cyber Risk Checklist to help you spot and fix gaps before October. Hackers won’t wait—why should you?

The truth about cybersecurity mistakes? They’re only mistakes if you fix them in time. October is coming whether you’re ready or not. The question is, will you be ahead of the curve or scrambling when it matters most? Are you ready to find out what’s already tied to your business online? Schedule a Cybersecurity Readiness Assessment today, and we’ll run a dark web scan on your domain to show exactly what attackers could already be using against you.

FAQ

Q: What’s the most common cybersecurity mistake businesses make?

A: Believing they’re “too small to target.” Hackers prefer small businesses because they’re easier to breach.

Q: Do software updates really make a difference?

A: Yes. Unpatched systems are one of the top entry points for ransomware and phishing attacks.

Q: How do I know if my employees are a cyber risk?

A: If they haven’t had training in the last 12 months, chances are they could fall for phishing or social engineering scams.

Q: Why is an incident response plan so important?

A: Without one, businesses lose more money, more time, and more trust after an attack.

Q: How do I find a cybersecurity partner near me?

A: Choose someone who offers local cybersecurity support and proactive planning. ARRC Technology helps business professionals in Bakersfield avoid costly mistakes.